Maruti Suzuki India has announced that their Iconic Swift Brand has crossed the momentous two million sales landmark since its first launch in India in May 2005. The third generation of the Swift was launched at the 2018 Auto Expo.
As per the company, The new Swift achieved the fastest one lakh sales bookings in less than ten weeks – testimony to the stronger connect with customers and its brand lineage. At the same time, Maruti Suzuki increased production of iconic Swift by 45% to 1.39 lakh units during April-Oct 2018-19, as against previous year. The convenience of AGS offered in the latest Swift avatar found quick acceptance and now contributes over 20% of Swift sales.
Also, the swift has received global recognition by winning Good Design Award in 2017 operated by Japan Institute of Design Promotion and was amongst the three finalists at the “World Urban Car Of The Year 2018”.
Expressing his gratefulness towards two million Swift customers, Mr. R S Kalsi, Senior Executive Director (M&S) at Maruti Suzuki India said: “Swift achieving two million sales milestone is a proud moment for all of us at Maruti Suzuki India. Brand Swift has consistently featured among the top 5 best-selling cars in India for more than a decade. This has been an extraordinary journey and at this juncture, I would like to express my gratitude to all our customers for their immense trust in the brand. The success is strongly associated with Swift’s dynamic performance, advanced design and technology, reliability, durability and best-inclass fuel-efficiency that characterize Maruti Suzuki’s DNA. With increased output aimed at reducing waiting period, I would like to reinforce our commitment towards Maruti Suzuki customers.”